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As a retailer, ENERGY STAR® products signify quality
as well as cutting edge technology, giving you an edge in
the marketplace. You can increase sales and customer loyalty
by promoting the energy-saving and environmental benefits
associated with ENERGY STAR.
Here's how:
- Become a Maryland and/or
National ENERGY STAR partner.
- Label
Use the ENERGY STAR logo, consistent with the ENERGY STAR
Identity Guidelines, on products and promotional materials
to differentiate your energy-efficient products. The Program
Requirements for many product categories includes a requirement
that the product display the logo.
- Train
Participate in ENERGY STAR training courses offered to partners
to enhance sales staff knowledge of energy efficiency and
ENEGY STAR products.
- Promote
ENERGY STAR offers a variety of marketing resources and
sponsors product-specific national campaigns. Find out how
other partners are promoting ENERGY STAR to identify joint
advertising opportunities. See our building partners New
Homes Ad campaign (link)
- Keep Informed
To maintain ENERGY STAR's commitment to energy efficiency,
our specifications are constantly updated. Stay on top of
specifications in development and attend partner meetings.
- Use ENERGY STAR to Save
Energy within Your Organization
Reduce your energy costs with ENERGY STAR business improvement,
get tips on facility energy management, purchasing/procuring
ENERGY STAR qualified products and, reducing computer energy
use with monitor power management, and more.
- Get Recognized
Now that you've developed your ENERGY STAR program, apply
for Partner of the Year. Other recognition includes listing
on the Maryland ENERGY STAR website.
Additional Information
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